Case Study · SEO

The Kasha Group

Pakistan

Improve organic visibility and search performance in the Pakistan market for branded and commercial queries.

Challenge / Overview

Improve organic visibility and search performance in the Pakistan market for branded and commercial queries.

Strategy — what was done

  • Keyword research targeting the Pakistan market.
  • On-page optimisation of important pages.
  • Meta title and description optimisation.
  • Content optimisation.
  • Technical SEO improvements.
  • Search Console monitoring and ongoing strategy adjustments.

Results

Results over a 6-month campaign — more than 4x growth in impressions.

Branded query growth: “the kasha group” 204 clicks vs 69 previously; “kasha group” 139 clicks; “the kasha” 105 clicks vs 56 previously.

290 → 1.09KClicks

3.92K → 16.6KImpressions

250 → 930Pakistan Clicks

2,214 → 10,758Pakistan Impressions

7.2Average Position

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Muhammad Bilal — Smart digital solutions: WordPress, SEO, Guest Posting & Content Writing. Based in Sahiwal, Pakistan, serving clients worldwide.