CarZoon

Challenge / Overview

Improve organic visibility across the UK for car-related and location-based searches for a marketplace of private sellers and dealers.

Strategy — what was done

• Keyword research for the UK automotive market.
• On-page optimisation.
• Keyword optimisation for used cars and marketplace searches.
• Creation and optimisation of location-based landing pages.
• Content optimisation for high-intent queries.
• Meta optimisation.
• Internal linking improvements.
• Search Console monitoring.

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